If you want to do good marketing, look at the SEO as an investment that will pay off to you in the long run. Such content doesn’t go out of date. Think about what happens when you type a query into a search engine. The results you get back are simply a series of page titles and descriptions. While an SEO practitioner doesn’t necessarily have to directly manage all of the previously mentioned practice areas, it’s ideal for communication to be happening between these entities.

Some websites are not as good as they appear

Blogging is a great way to stay up to date while easily generating new, relevant content. Blogging regularly (ideally once a week at a minimum) can have significant implications for search engine optimization, since each new blog entry represents a new web page. Inbound links can come from Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... your own website (linking from one page to another) or other web properties you control. They figure out what your website is all about by crawling the content. Working with so many clients we get access to concrete data on what’s working and what isn’t.

Mobile Search Continues to Rise

Make sure your title tag is 50-60 characters long, including spaces. Anything longer and Google may cut you short. You don’t have to convince them they need your product or service; After all, why bother uploading a 1800x1800px image to your website when it’ll only be shown as 400x400px? An HTML sitemap (as opposed to an XML sitemap) is often mentioned as being useful for SEO. They certainly are if you use them wisely (and especially Bing seems to like them at times), but I like them even more for the fact that users like them a lot.

You have an opportunity to write something and rank

It is a source of entertainment, social interaction, news, consumer exposure towards a brand, etc. Make sure all your website images have alt tags to describe them to search engines. The anchor text you use for a link should provide at least a basic idea of what the page linked to is about. According to Gaz Hall, a UK SEO Consultant from SEO York: "However, this will only affect your mobile search rankings."

A focus on walled garden sites to benefit search engine placement

Like all things when it comes to building an effective SEO strategy research is key! Don’t be afraid to check out your competitor’s sites and other similar websites to see what long tail keywords they’re using. This can give you a great springboard to base new ideas off and don’t be afraid of using the same long tail keywords either. Page A great example that I like to use is PNS Egypt. meta descriptions appear in search results, which means they should always match the page’s content. The better your web pages answer the question of the searchers, the more likely it is that search engines will show your pages on the search result pages. Before entering a new market, it’s crucial to do a proper market analysis and identify the opportunities and threats that you could encounter.