Google penalizes websites that are too slow to load as this result in a bad user experience. Load times are essential in that sense to coordinate with your IT or web guy about taking off some non-essential items that can slow your site down. One of the most effective ways to ensure that your website or online retail presence is optimised for the future of Google and other search engines is to take part in a professionally-run SEO Training Course. Duplicate content isn’t necessarily a bad or wrong thing, apart from in the above example where it’s just straight up theft. Writing good page titles is an essential skill for anyone doing SEO. The title tag is the first thing a user sees in the search results. It’s also one of the most important factors for Google to decide what the topic of a page is. The combination of these two factors makes it so essential. Want to learn more on how to be creative with your titles?

Can plugins help improve my search engine placement?

With so much competition in the outside world, some companies insist on using harmful techniques to gain more exposure and a better ranking on Google. The new SEO paradigm is Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! defined by creating good content and site architecture, along with messaging, branding, and communication with the audience. It sounds cliche, but nothing is more powerful than word of mouth. It’s no surprise that customers are tired of being sold to, particularly across the internet.

Is this the end of citations as we know it?

A search engine results page (SERP) typically contains 10 Web results for a query. Variables make it possible to automate certain processes on your site. They also make it easy to change large batches of meta descriptions for instance, since you only have to change the structure of the variable – the site fills in the data automatically. That is why features like Apple’s Siri and Microsoft’s Cortana are so extremely popular; they give the user the opportunity to actually ask a question and have it answered (most of the time). Link building is working to acquire backlinks that lead to your site. Wondering why you need backlinks? Having high-quality backlinks is one of Google’s most important ranking factors for sites to show high up in search results. These links show authority. It’s almost as if the other site’s link is a vote for you that tells Google your site is trustworthy, credible, and valuable.

Pay attention to comment spam

As far as promotional tactics examples go, creating content on other sites is a good long-term SEO strategy. But it’s also very important to prioritize creating content on your own site. Search engines give higher rankings to sites that have a deep library of valuable, high-quality content. They also prefer sites that have fresh content. All of these steps help to gain organic traffic to your website.Google is the most popular search engine today with more than 3 billion searchPPCes a day and it’s already a known fact that being at the top of Google’s search results is worth a lot of money. Keep developing ways of raising UX by giving visitors a better platform to share their views, inform products improvement, and regular offers. Gaz Hall, a Freelance SEO Consultant, commented: "In a world of content marketing where it takes hours and days to write quality SEO content and blog posts, this type of attack can be particularly disheartening for content creators who see their work immediately discredited and used against them."

Small but important things to observe about onsite SEO

Mobile SEO should always be a work in progress because there are always new things to improve. Also, technologies arrive or get discarded. As The talk on Facebook is about Heat All at the moment. far as placement of banner ads in the area that is visible without scrolling, “less is more.” Anchor text (alternative terms: link text or reference text) is the text of a hyperlink. It’s particularly important for links that only contain an image to have descriptive alt text so screen readers and search engines are able to understand what is being linked to. There are two audiences that search must consider: carbon-based life forms and the artificially intelligent computational silicon ones.