Can a techie truly understand landing pages

Well-written page titles of a suitable length will help your pages stand out in search results and help search engines understand what your pages are about. I find that the more I read from other people’s perspectives on the industry, the more unique ideas I can bring to the …

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Make your content much more linkable and likable

Optimizing your site’s speed score is an important factor because your visitors aren’t going to wait around for your page to load. They have thousands of options to choose from on the web, and if your blog isn’t loading fast enough, they will hit the back button …

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The hidden agenda behind analytics

Seeing which sites are currently ranking in the top results for a given keyword or keyword combination will help you understand and determine the online competition. And as you continually keep tabs on keyword search results, you’ll see some new sites sneak their way up. SEO is all about …

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Expand your landing pages as necessary

Every piece of information about a page can be turned into a long list of words. SEO has been in the mainframe of digital marketing for little above two decades. Our talented team have provided professional SEO and SEM services for numerous businesses from a variety of different industries. Now …

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Reasons why you cannot learn page rank well

Content marketing is really a component of SEO, and SEO is a component of content marketing – it's really a chicken and the egg situation. Spend a little time thinking about how you can get inbound links for your website. Write informative, high-quality blog entries and share them on social networks …

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Education is the best legacy when it comes to analytics

Remember; never, ever, ever write your own reviews. Search engines no longer require you to spell things in order to rank, so your focus should be on writing for the people viewing your page instead. After all, time on page and other elements indicating your content was useful provide a …

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Clarification about web portals

While you don’t want to over do it, these keywords help Google associate your pages with searcher’s queries. This can hurt user experiences and impact search rankings.Your site should be free of broken links and configured to signal broken links to crawlers using a 404 response status …

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Update your content on a regular basis

Copywriters with search-engine optimization (SEO) expertise can craft reader-friendly content that still follows a formula proven to increase website traffic. Announced earlier this year, Google’s “mobile-friendly” algorithm update, which began rolling out on the 21st April 2015, has boosted the search rankings of mobile-friendly pages for users searching on …

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The back story of page rank

Conversion is a cost-effective, direct method of improving revenue. The solution that this site implemented was to add internal canonical tags to all the pages. Optimising your website to rank higher on search engines is an important strategy to maintain online relevance in today’s digital era. Well known search …

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Technical issues affecting SEO have always existed

Every page should provide unique content that doesn’t appear elsewhere on the site. Google does not expect you to meet all of their standards, but they do expect you to at least try your very best. The days of blackhat and grey hat SEO strategies are over. Your homepage …

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Think about SERPs from the start

The user experience may deteriorate significantly since the text is no longer readable due to the frequent use of the same keywords and becomes irrelevant to the user. Most times, search engines have no way of finding these URLs. Nobody can be the internet’s police. Then in 2011, the …

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How to survive your first encounter with web portals

All in all, it is must to say that SEO is soul of internet marketing and without SEO digital marketing is dead or fails. Google has several bots: Googlebot (desktop), Googlebot (mobile), Googlebot Video, Googlebot Images, Googlebot News. For most websites, the Googlebots for desktop and mobile are the most …

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The hidden agenda behind domain authority

Social is an ever-changing element that delivers relevant experiences. Do you talk like your readers? With blog writing, for example, it is best to adopt a conversational tone, using words and phrases that resonate with the target audience. It is advisable to check regularly on your website’s rank and …

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How do you feel about comment spam now?

Build your site with a logical link structure. Every page should be reachable from at least one static text link. The easier it is to read your content, the more likely it is that your readers will share it. Never Repeat to much your Keyword with Bold / Emphasis. It makes …

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SEO stands for Search Engine Optimization

It is important to have at least one keyword in your title. In addition, you should have your keywords in your meta descriptions, headers (h1 tags) and in the ALT descriptions and titles of images. The faster your site loads, the better of course. A site that has many images …

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The mysterious world of conversion rates

I would recommend that you get your developer to noindex these pages. The common belief of ranking high in the search results is changing – the content strategies are not the main means, but generating the quality inbound links that stay as a much important SEO element to affect the ranking …

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Invest in CTR

Having no website presence can make you miss out on numerous opportunities for your business, but having a negligible presence won’t do you any good either! Whenever a user searches the web for a particular keyword, they are basically in the hunt mode. At this hunt mode, the users …

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Online marketing changes quickly when it comes to analytics

You can create your own hashtag and use it instantly. Read on for more information! There are two audiences that search must consider: carbon-based life forms and the artificially intelligent computational silicon ones. “Above the fold” is a term used to describe the area of a web page, which is …

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Want to see LSI in action?

Remember the good old days of SEO, when all that you really needed to have “valid SEO content” was a certain number of words crossed with a certain percentage targeted keywords and punctuated by a few words linking to targeted pages? Prefer short but accurate URLs for your pages. Don …

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Things about stickiness you have to experience yourself

You basically need to provide what you could call “clues” that search engines use to understand content/photographs (ensuring your content has structure and isn’t just written for the SEO purposes). Search engines have made it clear: a vitally important part of the future of search is “rich results …

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